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Johnson & Johnson’s Sales After The DePuy Hip Replacement Recall
Do you still remember the issue regarding the DePuy hip replacement recall? It should be remembered that the recall happened upon the complications a lot of people experienced because they complained loudly about it. Excessive hip pains that made people immobile are only a fraction of these complications. Surgeons who facilitated the operation were actually blamed for these complications. As more and more people complained, it was found out that the common thing about them was the use of DePuy’s prosthetic device which can only mean that it really was not the surgeon’s fault. As complaints kept on increasing, the Food and Drug Administration decided to request for a recall. Lawsuits skyrocketed after the recall was made.
Did the recall and lawsuits affected DePuy’s sales?, was one of the important questions asked after.. A negative conclusion would happen if one looks at DePuy’s sales after the recall happened. Since hip problems can affect a large population, hip replacement devices are one of the products that comes with high profits.
After the recall happened, there really was a decrease in DePuy’s sales. But this situation was seen by the manufacturer as not related with the lawsuits and recall. They believe that it has to do with the current economic condition especially with the ongoing recession. They think that the public is not willing to shell out money for some procedure that can be done later. However, the public does not really think that the economic condition is the reason. As you happen to know, DePuy is a subsidiary of Johnson & Johnson which is quite a big company and has different products which are quite popular to a lot of people. When one takes a look at Johnson & Johnson’s sales, there is quite a decrease. DePuy hip replacement implants were not the sole reason for this decrease in sale because other Johnson & Johnson products were also a contributing factor. Johnson & Johnson’s reason does not quite explain this situation. The decrease in sales is only acceptable when it is linked with the lawsuits and the recall.
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